Tuesday, January 7, 2014

The Cash wrap a.k.a point of sale

The Collins English Dictionary describes a cash wrap/POS as the place at which a sale is made. These days the cash wrap is so much more to a business. Here are just a few ways we at Corman & Associates, Inc. believe that the cash wrap/POS isn’t just a single use fixture.
The cash wrap/POS, is the place in most business’s where you make the first connection(s) with your customers. By allowing that connection to be positive, it shows your customer who you are and what you have to offer.

The cash wrap has many faces, one being the information center. A well designed cash wrap provides a place customers can approach. By making the cash wrap a comfortable height with attractive colors, the store can also post useful information to answer the common FAQ’s, that will guide them to what they need.



                                                      
               

 It is also a work space allowing employees to multi task and still be on the floor present to assist customers instead of in an office or backroom. Don’t forget, multiple work functions can be designed and built in per your unique store requirements.



So while most of us think it is just a fixture that holds a register, please don’t underestimate the impact of a cash wrap/POS. By taking advantage of its many functions, your cash wrap/POS will be the centerpiece of your customer’s positive experience.


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